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(Look) Rolling Loud Hits SXSW: Don Toliver, Sheck Wes, and Others Take Over Texas

Rolling Loud and RapTV Brought the Rage to Stubb’s in Austin, Hosting Some of Rap’s Hottest Risers and Biggest Names Over Two Eventful Nights

Sheck Wes closes out the first night at Stubb’s in triumphant fashion
(Credit: Rolling Loud / @smithdurogene)

BREAKING VIDEOS TO WATCH

Two of rap’s most exciting brands, Rolling Loud and RapTV, put on a SXSW showcase that closed the Austin festival on a high note. Hosted at the famous Stubb’s Waller Creek Amphitheater, the two-night event was the most exciting event of the weekend, transforming the legendary venue into a mini-festival grounds with custom decor, fast-selling merch, and an eye-popping activation from event sponsor BARS, by Meta. Rolling Loud & RapTV’s unforgettable party featured a stacked lineup that placed a special focus on rising artists and local heroes–each of the 40+ performing artists went all out to make a memorable impression on the sold out crowd. Star DJs OG Chase BDJ Scheme, and DJ Five Venoms pumped up the buzzing crowd between sets.

Dallas rapper Tay Money understood the assignment–lighting up Stubb’s with her charisma
(Photo credit: Rolling Loud / @smithdurogene)

The showcase brought headlining performances from Don Toliver and Sheck Wes, who closed each night with invigorating performances of their massive hits, and played host to a sizable contingent of Texas rappers, including Trae The Truth, who dropped a surprise album during his performance, Tay MoneyTisaKorean, and many others. Rolling Loud and RapTV channeled the spirit of SXSW by shining a spotlight on some of rap’s hottest rising stars, including rage-happy Ken Car$on, YSL fire-breather Yung Kayo, melodic master Dro Kenji, and San Antonio’s own Mike Dimes, who impressed with his charismatic and lyrical approach to Texas rap. Perhaps the most memorable newcomer was JELEEL!, blessed with golden pipes and tremendous athletic ability, which he showed off with backflips, sky high split jumps, and other feats of strength.

It’s a bird, it’s a plane, it’s JELEEL! (Rolling Loud/@melodi)

“I want to thank RapTV, Stubb’s, and all the artists and fans for making our return to SXSW so lit,” says Rolling Loud Co-Founder Tariq Cherif. “The people of Austin kept the energy high all night, both nights, helping make our showcase the hottest of SXSW 2022. This is just the beginning for Rolling Loud this year…Miami is coming soon, and it’ll be like nothing you’ve ever seen.”

Memphis rapper Duke Deuce electrifies the crowd with his dance moves and booming ad-libs
(Credit: Rolling Loud / @smithdurogene)

“What an incredible weekend – thank you Austin!” said RapTV’s Chief Operating Officer David Kantanka.  “Our two night pop-up far exceeded our expectations with it being RapTV’s first time at SXSW. Major thanks again to our partners at Rolling Loud working with us to create the hottest music lineup at this year’s conference, along with Meta and their BARS app who helped us keep the vibes high all weekend long. Make sure to follow our socials at @rap for more exclusive concert content dropping soon.”

SEDDY HENDRINX (Credit: Rolling Loud / @smithdurogene)

KILLUMANTII (Credit: Rolling Loud / @fiftyclicks)

Internet Money signee Dro Jengi wows the Friday night crowd with his soaring melodies
(Credit: Rolling Loud / @fambofilms)